Videos

How sampling transformed music by Mark Ronson on TED talks

Sampling isn’t about “hijacking nostalgia wholesale,” says Mark Ronson.

Sampling isn’t about “hijacking nostalgia wholesale,” says Mark Ronson. It’s about inserting yourself into the narrative of a song while also pushing that story forward. In this mind-blowingly original talk, watch the DJ scramble 15 TED Talks into an audio-visual omelette, and trace the evolution of “La Di Da Di,” Doug E. Fresh and Slick Rick’s 1984 hit that has been reimagined for every generation since.

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Via TED talks

Imagine to build your own racing track

Kia builds a mobile racing app that goes viral.

IMAGINE TO BUILD YOUR OWN RACING TRACK

Take a look to this game from KIA, where they promote their very first sports car, it’s called “GT RIDE” and is based on a mobile app that allows you to create amazing virtual race tracks in 3D.  You just have to move your mobile device around through the air. As technology advances rapidly, developers, artists and engineers develop more and more incredible and amazing experiences for the “user” which increases their  interactivity and this mobile racing app its great prove of it.

Check it here.

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Mr. Marty is Back – The Wolf of Wall Street

Check Out the Trailer That Was Just Named the Best of the Year Wolf of Wall Street spot wins at Key Art Awards

zgenesis-wolf-wall-street-2013-trailer

This is it: the best trailer of the year. Or at least that’s the opinion of the top award show for advertising in the cinema, TV and video game industries.

2013′s Grand Key Art Award for audio/visual, the highest honor in The Hollywood Reporter’s Key Art Awards, has been bestowed on the trailer below for Martin Scorsese’s upcoming film, The Wolf of Wall Street.

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via adweek

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The Networking of Knowledge and Storytelling

“Western culture’s traditional system of knowledge is a stunning achievement,” says author and Harvard Internet scholar David Weinberger at the outset of this thought-provoking video. “It made us the dominant species on the planet.” But it was constructed as a series of stopping points: you asked a question, and you got an answer—on the page of a book or newspaper, say, or from an expert or a teacher. read more…

[youtube http://www.youtube.com/watch?v=SN2oG8QFXxQ?rel=0&w=560&h=315]

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Viral Marketing = Low Cost Advertising

Nike has just done it again. During the UEFA Euro 2012 soccer final, the company aired a TV spot in which promising talent take to the field against soccer superstars, claiming “My Time Is Now”. Read more…

[youtube http://www.youtube.com/watch?v=QMv8g8CO4cQ?rel=0&w=560&h=315]

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YouTube’s 7th Birthday

On Monday, May 21st, we celebrate seven years since we first shared YouTube with the world. To commemorate this occasion, here’s an updated video with some of the crazy statistics and incredible things you’ve been a part of in that time. Thanks for the amazing things you watch, create, and share!

The three little pigs and the media in the century XXI

[youtube http://www.youtube.com/watch?v=vDGrfhJH1P4&w=560&h=315]
Great Video from The Guardian, exploring and showing the power of new media in their brand new adervtisement

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